Get Cited by AI Search Engines
AI assistants now answer millions of commercial queries daily without directing users to a search results page. We build the content authority and citation infrastructure that makes AI models choose your brand as a source — so you appear in the answers your prospects are reading right now, even if they never click a traditional result.
Why AI Search Presence Is Now a Business-Critical Channel
The number of commercial searches being answered directly by AI has grown faster than any previous shift in search behaviour since the introduction of mobile. Perplexity processes millions of queries daily. Google AI Overviews now appear for a significant and growing proportion of informational and commercial queries. ChatGPT receives over 100 million queries per day across its web-search and conversational modes. Businesses that have no presence in these answers are invisible to a growing segment of their market.
The challenge for most businesses is that AI search visibility is not something you can optimise for through the tools and practices that worked for traditional search over the last decade. There are no bid auctions, no keyword density formulas, and no guaranteed positions. AI models cite sources based on a combination of training data authority, entity clarity, and — for retrieval-based systems — real-time web quality signals. Building presence requires a different set of interventions than anything in the standard SEO playbook.
Our generative engine optimisation programme was built around the specific signals that determine whether a brand appears in AI answers. It combines what we know about how retrieval-augmented systems like Perplexity and Google AI Overviews select sources — which overlaps substantially with traditional SEO quality signals — with the entity and authority factors that influence LLM training data representation. Clients gain visibility in both the current and next generation of search behaviour from a single coordinated strategy.
Everything Included. Nothing Hidden.
Every ChatGPT & Perplexity Visibility engagement is scoped, priced, and delivered in full — agreed upfront with no surprise extras and no work handed off to anyone else.
Exactly What We Deliver
No vague deliverables. Every ChatGPT & Perplexity Visibility engagement comes with a clear set of files, assets, and outputs.
AI Visibility Baseline Report
Documentation of how your brand currently appears across ChatGPT, Perplexity, Google AI Overviews, and Gemini for your target commercial queries. Includes competitor citation analysis and gap identification.
GEO Content Package
Factual, well-structured on-site content written for machine readability and citation eligibility, with structured data markup. Each piece targets a specific AI search query category in your niche.
Third-Party Citation Placements
Secured mentions and citations in the high-authority publications and directories that AI retrieval systems weight most heavily in your industry. Each placement is documented with the target platform and query context.
Monthly AI Citation Report
Systematic tracking of brand mention frequency and quality across all major AI platforms, with month-over-month trend data and strategic recommendations for the following period. Delivered as a plain-language summary with competitive share-of-voice comparisons.
Brand Entity Optimisation Package
A complete set of structured data updates, Wikipedia/Wikidata assessment, and consistent brand fact documentation applied across your site so AI retrieval systems can extract and attribute your information cleanly and accurately.
PR & Media Mention Strategy
A documented outreach plan targeting the specific publications and industry platforms that AI models draw from most frequently in your niche, with pitch angles for each outlet designed to generate citable brand mentions.
From Kickoff to Results in 4 Steps
A clear, structured process so you always know where things stand — no guessing, no surprises along the way.
AI Visibility Baseline Audit
We systematically query ChatGPT, Perplexity, Google AI Overviews, and Gemini with the commercial questions your prospects ask, and document exactly how often your brand appears, how it is described, and which competitors are cited instead. This baseline tells us precisely where the gaps are.
Citation Source Analysis
We analyse which websites, publications, and content types the AI models are drawing from to construct their answers in your niche. This determines where your brand needs to appear — and in what format — to become a cited source rather than an invisible competitor.
Content & Authority Building
We produce factual, well-sourced content on your site and secure placements in the high-authority publications AI models weight most heavily. This runs in parallel with structured data implementation and brand entity optimisation to make your information machine-readable and trustworthy to AI systems.
Monitor & Iterate
AI model behaviours shift as training data is updated and retrieval systems evolve. We query all major AI platforms monthly to track citation frequency and quality, adjusting content and authority strategy as the landscape changes.
Problems We've Seen — and How We Prevent Them
These are real situations that come up. Here's how our process makes each one impossible.
AI tools recommend competitors when prospects research vendors in your space.
Absence from AI answers is almost always a citation authority gap. We identify which high-authority sources AI models draw from in your niche. Targeted placements in those sources put your brand into AI-generated answers.
A newer, less experienced competitor appears in AI answers where you do not.
We analyse what gives that competitor their AI visibility advantage. We build a more thorough version using your greater depth of experience. Your stronger history becomes the foundation for displacing them in AI answers.
AI models describe your business with outdated or inaccurate information.
We publish clearly dated content on your site that corrects the record. Mentions in high-authority sources then reinforce the accurate version. Accurate sources gain prominence in retrieval and older ones lose weight.
Traditional SEO traffic is plateauing as AI-answered queries absorb more clicks.
We extend your SEO work into the entity and citation signals GEO requires. This protects visibility where AI answers are absorbing clicks from organic results. Your brand gets recommended even to users who skip the results page.
What Makes Our Approach Different
We don't just deliver a project — we make sure it actually performs for your business after launch.
Reach Zero-Click Searchers
A growing share of commercial queries are answered entirely within AI interfaces — users get their answer without visiting any website. The only way to be present in that interaction is to be the brand the AI cites or recommends. AI visibility is the new first-page ranking for an expanding category of searches.
Early-Mover Competitive Advantage
Most businesses have not yet built a deliberate strategy for AI search presence. The brands that establish citation authority now are accumulating an advantage that will be significantly harder to close once the practice becomes mainstream and competition intensifies.
Control Your Brand Narrative
AI models construct descriptions of your business from whatever sources they have indexed. Without deliberate citation management, AI answers may describe your brand inaccurately, use outdated information, or position you unfavourably relative to competitors. Active AI visibility work ensures the narrative is accurate and favourable.
Institutional Credibility Signals
Being cited by AI models is itself a credibility signal that prospects notice. When a buyer uses Perplexity to research vendors and sees your brand referenced as a knowledgeable source — with links to your content — it carries a trust endorsement that traditional rankings do not convey as directly.
ChatGPT & Perplexity Visibility — Common Questions
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Ready to Get Started with ChatGPT & Perplexity Visibility?
Book a free strategy call. We will review your goals and put together a clear, no-obligation plan.